Challenge
Rubline is a marketing agency, not a dev shop. Their client roster needed ongoing technical work (bug fixes, feature builds, migrations, hosting) that Rubline didn't have the internal bandwidth or specialization to deliver directly, without bringing in a visible third party that could undercut the agency relationship.
Approach
We stepped in as Rubline's white-label technical delivery partner: triaging bugs, building features, running migrations, and handling hosting across their client sites, entirely under Rubline's brand. Their team stays the single point of contact for their clients; we're the technical execution behind the scenes.
Deliverables
- Ongoing bug triage and support across Rubline's client roster
- Feature builds and site updates as client needs come in
- Migrations and hosting management under Rubline's brand
- Direct technical partnership so Rubline's team doesn't re-explain scope on every request
Results
- Standing technical partner since 2024, not a one-off project
- Bug triage, feature builds, migrations, and hosting handled under Rubline's brand
- Rubline's team fields client requests without carrying dev overhead in-house
