Challenge
Nedbo is tagged under real estate, but it operates as a construction company that wanted a better way to showcase builds. Lead generation was not the priority. Their calendar was already booked out roughly five years with a waitlist, so the focus was visual proof and project presentation.
Approach
We structured the site as a trophy-case experience: showcase-first IA, strong image storytelling, and clean project browsing that helps customers understand build quality quickly.
Deliverables
- Showcase-first IA and page templates
- High-impact gallery layouts
- Content workflow for frequent image updates
Results
- Portfolio-first experience for prospective customers
- Large-format image storytelling across completed builds
- Simple internal workflow for ongoing showcase updates
